Bengaluru: Folk and fusion remixes by independent Kannada artists are among the most-streamed songs of the festive season.
Trade analysts said word of mouth has played a key role, with family audiences returning to theatres for repeat viewings.
Dasara playlists: Kannada folk-fusion tracks dominate streaming charts
Folk and fusion remixes by independent Kannada artists are among the most-streamed songs of the festive season.
The makers said they were overwhelmed by the response and hinted at plans for a dubbed release in Hindi, Tamil and Telugu.
What happens next
Regional stories rooted in our own culture are finding audiences everywhere, a Kannada film producer said.
Multiplex chains have added shows in Bengaluru, Mysuru and Mangaluru to meet the demand during the festive weekend.
DBNEWS will continue to track this story and update readers as more details emerge. Follow DBNEWS for the latest from Bengaluru, Karnataka and across India.
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