Trade analysts expect screen-sharing negotiations to go down to the wire as an action drama, a comedy and a period film target the same weekend.
Mumbai: Trade analysts expect screen-sharing negotiations to go down to the wire as an action drama, a comedy and a period film target the same weekend.
Trade analysts said word of mouth has played a key role, with family audiences returning to theatres for repeat viewings.
The makers said they were overwhelmed by the response and hinted at plans for a dubbed release in Hindi, Tamil and Telugu.
Regional stories rooted in our own culture are finding audiences everywhere, a Kannada film producer said.
Multiplex chains have added shows in Bengaluru, Mysuru and Mangaluru to meet the demand during the festive weekend.
DBNEWS will continue to track this story and update readers as more details emerge. Follow DBNEWS for the latest from Mumbai, Karnataka and across India.
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